Our Private Brands

Private Brand PHILOSOPHY
Our Private brands are at the heart of our mission to help customers save money and live better.
Each brand is designed to meet specific customer needs while adhering to this overall philosophy.
We take painstaking effort to ensure all our products are of great quality but if for some reason you are not satisfied, we guarantee a replacement from the store of purchase.

GREAT VALUE
Great Value is our brand of grocery that provides national brand quality at a cost that is much lower, without compromising on taste or quality.

Our Great Value range of products includes
Staples: Pulses, Flours, Rice, Dry fuits
Processed Foods: Tea, Fruit Drinks, Snacks, Cookies, Corn flakes, Instant Noodles, Soups, Sauces, Jam etc.
Home Care: Toilet, Floor, Glass and Dish cleaners, Detergents, Air Fresheners, Paper Napkins, Foils etc.

EQUATE
Equate is our brand of personal care products that helps customers stay healthier and happier for less. Customers can trust that they are doing the best for themselves and their families by buying the Equate brand because these products are as effective as leading brands, but cost less.

Our range of Equate products includes Oral Care, Bar and Liquid Soaps, Baby Care Products and Cosmetics.

HOMETRENDS
Home Trends is our brand of home furnishing and house ware that speaks to the personal styles of today’s consumer through its inspired creativity and unique look. Home Trends products enable consumers to access the latest trends at a price they can afford without compromising on quality.

Our range of Home Trends products includes Crockery, Cookware, Glassware, Table Ware, Kitchen Tools, and an array of Furnishings and Home Décor.

GEORGE
George is our international apparel and accessory brand sold in global fashion markets such as the United Kingdom, Japan and France. Bringing its latest international styling to India, George caters for the entire family’s needs through products that are smart, original yet great value for money.

Our range of George products includes Men’s Formal & Causal Wear, Ladies Western Wear, Kids and Infant wear.

ASTITVA
Astitva, our brand of ethnic apparel embraces the spirit of today’s confident Indian who believes in substance from within and is looking for ways to express it.
Astitva combines a spirit of joy with the latest trends into unique, stylish yet very wearable and affordable garments.

Our range of Astitva product includes both and seasonal & special festive collections of Men’s and Women’s Ethnic Wear such as Kurtas, Kurtis, Salwar Kameez Sets and Ready to Stitch Fabric

MAINSTAYS
Mainstay is our brand of basic home essentials that combines functionality and quality at very affordable prices.

Our range of Mainstay products includes Cookware, Utensils, Bathroom Accessories, Glassware, and Furnishing such as Towels, Bed Linen, Cushion Covers etc.

SIMPLY BASIC
Simply Basic is our brand of good quality every day apparel.

Our range of Simply Basic products includes Men’s, Women’s, Kids and Infants Innerwear, Essentials such as socks and handkerchiefs and a range of seasonal items.

BECOME A PRIVATE BRAND SUPPLIER
To become a Private Brand Supplier, kindly mail your company profile to supplier.India@wal-mart.com